'Knute Buehler...Rhodes scholar'
In Republican Knute Buehler's first television advertisement for governor, the orthopedic surgeon touts his profession as a doctor and businessman and his international fellowship as a Rhodes scholar.
The ad closes with "Knute Buehler, doctor, businessman, Rhodes scholar."
Only 32 American scholars are selected each year to study at University of Oxford in England through the fellowship.
Boasting of that educational achievement could smack of elitism to voters of any political affiliation.
And, especially, if Buehler wants to identify with his Republican base, he may be bragging to the wrong crowd.
Recent studies of voter behavior show that people with higher educational attainment were more likely to vote for Hillary Clinton than Donald Trump in the 2016 presidential election, according to The Atlantic.
"The proportion of people who held a bachelor's degree or higher was the primary correlate in how a county voted, far more than how much money the average townsperson made, or how many had lost a job," the article stated.
Buehler could be gearing up for a potential faceoff with Democratic incumbent Kate Brown. But he has yet to win the May 15 primary in a field of 11 GOP candidates. Those include retired Naval aviator Greg Wooldridge of Portland and Bend businessman Sam Carpenter.